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X-WR-CALNAME:JESSE REDNISS presents USA Network's PSYCH & SUITS at 144 West 65th Street, New York, NY - Media on Plancast
X-WR-CALDESC:Jesse Redniss is senior vice president, digital, for USA Network where he spearheads the channel’s Social TV initiatives, technology innovations,...
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SUMMARY:JESSE REDNISS presents USA Network's PSYCH & SUITS
DESCRIPTION:Jesse Redniss is senior vice president\, digital\, for USA
 Network where he spearheads the channel’s Social TV
 initiatives\, technology innovations\, monetization strategies
 and content development for its digital properties. He is also
 responsible for expanding successful network executions to other
 NBCU properties with a focus on gaming.\n
 \n
 With his vision and leadership\, and the help of the USA digital
 team\, Redniss has firmly established the channel as a
 trailblazer on several fronts: defining SocialTV and
 demonstrating best practices with the creation of Character
 Chatter\, the network’s proprietary SocialTV messaging
 platform\; creating USA Anywhere\, the network’s second
 screen companion app\; applying gaming mechanics site-wide as
 best exemplified by the award winning Club Psych\; expanding the
 broadcast narrative off-channel via transmedia storytelling like
 the award winning graphic novel Burn Notice: A New Day\; and
 launching standalone social games\, such as the Emmy nominated
 PSYCH’s HashTag Killer\, which won the Shorty Award for Best
 Social Media Campaign for Television and the Social TV Summit
 Award for Best Cable Network SocialTV Award.\n
 \n
 Under Redniss’ leadership\, the digital team has also gained
 industry recognition through various awards\, including the
 interactive Emmy for two AdAge Media Vanguard Awards\,
 WebMarketing Association for the Broadcast and TV web site of the
 year\, for more than three years running (2007\, 2008 and 2009)\,
 the 2008 Beacon Award\, and two Addy awards. Redniss was named
 Social TV Marketer of the year by the Social TV Summit and
 Multichannel News ranked him as one of the 40 under 40 to watch
 in the digital world.\n
 \n
 Before joining USA\, Redniss worked at Tangible Media on the
 Atari and Midway games accounts and several leading advertising
 agencies specializing in media planning\, buying and interactive
 strategy. He also held positions within the music industry at
 Volatile Media andSONY 550DMV.\n
 \n
 http://www.usanetwork.com/\n
 \n
 Twitter: @jesseredniss\n
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 When: Tuesday\, August 21\, 2012 at 7:00 PM\n
 Where: Film Society Lincoln Center\n
 Attendees: 7 http://plancast.com/p/cfiw
URL:http://plancast.com/p/cfiw
CATEGORIES:Media,New Media,Television,Film,Professional Networking,Web Television,Gaming,Creative,Transmedia
LOCATION:Film Society Lincoln Center
DTSTAMP:20120809T003158Z
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