Extending Your Brand? Theres an App for That

Extending Your Brand? Theres an App for That

Hilton D · Sunday, March 14, 2010 at 11:00 AM

  • Colin Alsheimer
  • Mike Merrill
  • Violet Mae Lim
  • Eddy Badrina
  • Jeremiah Owyang
  • Paul Papadimitriou
  • Jim Caruso
  • Dan Martell
  • Johnny Fontana
  • Brian Morrissey
  • Robert Michael Murray
  • Andrew Nystrom
  • Tom Ajello
  • John McElhenney
  • Adrian Ho
  • Chris Bernard
  • Tina Hui
  • greg wong
  • Yann Ropars
  • joe becker
  • Dave Knox
  • Mary Crosse
  • Jodi Brown
  • Brandon Holmes
  • shari doherty
  • Yael Davidowitz-Neu
For many, brand extension into the digital realm means a Web site, a banner add, a viral campaign. But applications can extend conversations and perceptions of a brand, as well as add to discussions and ideas in compelling new ways. How can applications help your brand and idea be more authentic,...
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