This core conversation will talk about how cycling, the bike, and social media are changing the world and lives. Youll learn about Livestrongs community and Bike Huggers blog, events like the Mobile Social, and the millions who follow Lance Armstrong on Twitter. Its a discussion of bike and pop culture and...

This core conversation will talk about how cycling, the bike, and social media are changing the world and lives. Youll learn about Livestrongs community and Bike Huggers blog, events like the Mobile Social, and the millions who follow Lance Armstrong on Twitter. Its a discussion of bike and pop culture and...